website & social links
Website → www.tgwolff.com
Twitter → @tg_wolff
Facebook → www.Facebook.com/tina.wolff.125
Title: WIDOW’S RUN
Author: TG Wolff
Publisher: Down & Out Books
Pages: 236
Genre: Mystery/Thriller
Author: TG Wolff
Publisher: Down & Out Books
Pages: 236
Genre: Mystery/Thriller
BOOK BLURB:
Enter Diamond. One name for a woman with one purpose. Resurrecting her CIA cover, she follows the shaky video down the rabbit hole. Her widow’s run unearths a plethora of suspects: the small-time crook, the mule-loving rancher, the lady in waiting, the Russian bookseller, the soon-to-be priest. Following the stink greed leaves in its wake reveals big lies and ugly truths. Murder is filthy business. Good thing Diamond likes playing dirty.
“TG Wolff’s novel is for crime-fiction fans who like it action-packed and hard-edged. Written with feisty panache, it introduces Diamond, one of the most aggressive, ill-tempered, and wholly irresistible heroines to ever swagger across the page.” –David Housewright, Edgar Award-winning author of Dead Man’s Mistress
Order yOur cOpy belOw
Amazon → https://amzn.to/2NgYhGg
After your book was released, what was the first thing
you did when getting ready for your book launch?
The first thing I did when getting ready for the launch of
WIDOW’S RUN was to take an honest look at my past launches and evaluate what
worked and what needed to change. What worked? Reviews. People who read my
books tended to give favorable reviews. What didn’t work? How far of a reach I
had. My #1 limitation? Time. If I was going to improve my launch, I needed
help. I did some research and reached out to Dorothy of Pump Up Your Book.
Shortly thereafter, we began working together on a blog tour.
Did you do anything different to spice up your website in
lieu of your upcoming book release?
I did work on updating and restructuring my website. I
worked to amped up the number of blog postings and focused on topics that were relevant
to WIDOW’S RUN. Topics included diamonds, quinoa and travel.
Did you ever consider using a PR agency to help you
promote your book or did you prefer the DIY route?
I have considered using a PR agency but haven’t found the
right fit. With the online world being what it is, there are many other options
to traditional PR agencies out there. I am exploring, at this point, noting
what works for me and what doesn’t as I hone by book launch approach.
Were finding reviews a top priority for you and, if yes,
how did you approach that?
Reviews are important because they help readers have
confidence in their purchase. My publisher, Down & Out Books, took the lead
on submitting WIDOW’S RUN for reviews. Leveraging their name and status helped
me get in front of more reviewers than I would have on my own.
What are your views on social media for marketing your
book?
Having a presence on social media is must. Everyone says so.
But which social media platform? In the world of online media, the platforms
are in competition with each other for subscribers and advertising dollars. There
is so much competition these days, that each pool is diluted, making no single
media outlet a “must have.” When I have done the analytics on social media
marketing, considering both time and money invested, I do not find them to be a
good value. I am still working to find the right mix for me.
Did you set up booksignings and, if so, how did that work
for you?
I have scheduled several book events for the months after
the launch. I find that even if I sell only a few books, I am building
relationships with readers, other writers, and booksellers that is expanding my
circle. I generally prefer book events because it is fun to interact with
others. The banter and word play that comes with talking face to face makes
every event a success.
Did you create a book trailer?
The talented Dorothy of Pump Up Your Book created the trailer for WIDOW’S RUN. The
images do an excellent job of setting the stage for the story. Readers won’t be
disappointed. Check it out. https://youtu.be/kSKN73dWAuE
What was the best money you ever spent on your book
launch?
Hiring Pump Up Your Books. No contest.
Any tips for those authors wanting to set up a successful
book launch?
My advice is to talk to other authors and learn what has
worked and not worked for them. Ask questions about their genre, their
situation so you can evaluate the type of results you might see. The good and
bad of it is…there is no one size fits all. Create a plan that extends several
months after the launch and then execute it, noting the results. Tweak, adjust,
move ahead.
After your book was released, what was the first thing
you did when getting ready for your book launch?
The first thing I did when getting ready for the launch of
WIDOW’S RUN was to take an honest look at my past launches and evaluate what
worked and what needed to change. What worked? Reviews. People who read my
books tended to give favorable reviews. What didn’t work? How far of a reach I
had. My #1 limitation? Time. If I was going to improve my launch, I needed
help. I did some research and reached out to Dorothy of Pump Up Your Book.
Shortly thereafter, we began working together on a blog tour.
Did you do anything different to spice up your website in
lieu of your upcoming book release?
I did work on updating and restructuring my website. I
worked to amped up the number of blog postings and focused on topics that were relevant
to WIDOW’S RUN. Topics included diamonds, quinoa and travel.
Did you ever consider using a PR agency to help you
promote your book or did you prefer the DIY route?
I have considered using a PR agency but haven’t found the
right fit. With the online world being what it is, there are many other options
to traditional PR agencies out there. I am exploring, at this point, noting
what works for me and what doesn’t as I hone by book launch approach.
Were finding reviews a top priority for you and, if yes,
how did you approach that?
Reviews are important because they help readers have
confidence in their purchase. My publisher, Down & Out Books, took the lead
on submitting WIDOW’S RUN for reviews. Leveraging their name and status helped
me get in front of more reviewers than I would have on my own.
What are your views on social media for marketing your
book?
Having a presence on social media is must. Everyone says so.
But which social media platform? In the world of online media, the platforms
are in competition with each other for subscribers and advertising dollars. There
is so much competition these days, that each pool is diluted, making no single
media outlet a “must have.” When I have done the analytics on social media
marketing, considering both time and money invested, I do not find them to be a
good value. I am still working to find the right mix for me.
Did you set up booksignings and, if so, how did that work
for you?
I have scheduled several book events for the months after
the launch. I find that even if I sell only a few books, I am building
relationships with readers, other writers, and booksellers that is expanding my
circle. I generally prefer book events because it is fun to interact with
others. The banter and word play that comes with talking face to face makes
every event a success.
Did you create a book trailer?
The talented Dorothy of Pump Up Your Book created the trailer for WIDOW’S RUN. The images do an excellent job of setting the stage for the story. Readers won’t be disappointed. Check it out. https://youtu.be/kSKN73dWAuE
What was the best money you ever spent on your book
launch?
Hiring Pump Up Your Books. No contest.
Any tips for those authors wanting to set up a successful
book launch?
My advice is to talk to other authors and learn what has
worked and not worked for them. Ask questions about their genre, their
situation so you can evaluate the type of results you might see. The good and
bad of it is…there is no one size fits all. Create a plan that extends several
months after the launch and then execute it, noting the results. Tweak, adjust,
move ahead.
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