Monday, July 20, 2020

Book Launch Q&A: Dr. Allen Lycka & Harriet Tinka Authors The Secrets to Living A Fantastic Life #booklaunch @drallenlycka @pumpupyourbook

Dr. Allen Lycka has been acknowledged as one of the leading cosmetic dermatologists in the world for three decades. A pioneer in cosmetic surgery, he helped to develop laser assisted tumescent liposuction – an advanced body sculpture technique, and Moh’s Micrographic Surgery, an advanced means of removing skin cancer with 99% success. He has lived and practiced in Edmonton, Alberta, Canada since 1989. He’s written 17 books, 30+ academic papers and hosted the number one internet radio show in the world – Inside Cosmetic Surgery Today. He is a co- founder of Doctors for the Practice of Safe and Ethical Aesthetic Medicine and founder of The Canadian Skin Cancer Association. He has won the prestigious Consumers Choice Award For Cosmetic Surgery for 16 consecutive years.

In 2003, Dr. Lycka’s life changed drastically when he suddenly developed a right foot drop and then misdiagnosed as ALS (Lou Gherigs’ disease). Still, he maintained his status as a leading cosmetic doctor for 30 years.

Because of what he learned, he is co-authoring the book The Secrets of Living A Fantastic Life with Harriet Tinka, a former fashion model and Woman of Distinction. He is also currently co-authoring two more books: one with Corie Poirier entitled, “bLU Talks Presents: Business, Life and the Universe” and one with Jack Canfield entitled, “The Pillars of Success.”

Currently acknowledged as a leading expert in Living A Fantastic Life and Turning Points, he is a transformational speaker, thought leader, coach, and mentor.

Dr. Lycka is happily married to Dr. Lucie Bernier-Lycka for 38 years and they have four lovely daughters and seven beautiful grandchildren. He counts his family as his most important accomplishment.

WEBSITE & SOCIAL LINKS:

Website Link: www.drallenlycka.com
Twitter Link: https://twitter.com/DrAllenLycka
Facebook Link: https://www.facebook.com/DrAllenLycka/


As a Turning Point expert, Harriet Tinka is a perfect example of someone finding a need in the community and filling it. Despite dealing with obstacles in her life, she has overcome those hurdles and has found success by inspiring thousands of audiences reach their full potential.

Though stabbed, kidnapped and left for dead, she turned that horrifying experience into motivation. She has inspired and given hope to women who are faced with domestic violence. She is known by her students as a “Powerhouse Role Model” who makes being genuine the most powerful thing of all.
Harriet is an invigorating transformational speaker, passionate life coach, blogger, Chartered Professional Accountant, Football Official, and an ultra-marathon runner. She is the founder and CEO of the award-winning Social Enterprise, Empowered Me Inc, a company whose mission is to inspire and empower girls and women.

Harriet has received numerous awards including YWCA Woman of Distinction, Global Woman of Vision, Afro- Canadian Community Woman of the Year, Action for Healthy Communities Youth Empowerment Award, Rotary Integrity Award and Daughter’s Day Award just to mention a few. She is a tireless philanthropist, and a Toastmaster Divisional Champion.

Harriet feels blessed to have her journey supported by her partner Steve and her three lovable children Tristan, Rhiannah and Aaliyah.

For more information, visit www.empoweredme.ca






Each author suffered near-death experiences and sought renewal through the wisdom of human virtues that refocused them on a life of richness, appreciation, joy and service.

Offered in the format of an enchanting and charming dialogue between the two authors, the book also includes their chronicles of pain and triumph, allegories and stories, along with inspirational and insightful quotes. The exploration of each of the 13 Golden Pearls creates a necklace of self-empowerment that will enhance anyone’s life.

The Golden Pearls shared offer a roadmap for living a life that is rich in love, achievement, appreciation, joy and service. They offer strength, comfort and encouragement.

The authors are on a mission to transform lives. Dr. Allen Lycka is now a full-time speaker, author and transformational leader and Harriet Tinka coaches young women to fully embrace who they are through her Empower Me programs.

ORDER YOUR COPY

Amazon U.S. → https://amzn.to/3f6nmis

 Amazon Canada → https://amzn.to/2AUmbnz


 
After your book was released, what was the first thing you did when getting ready for your book launch?

Got a crew together to help. However, things kept changing due to Covid so we had to do a virtual launch.

After that, what was your next step?

Work, work, work. There were so many details, it was impossible to keep up

Did you do anything different to spice up your website in lieu of your upcoming book release?

No – we worked virtually to get people there

Did you ever consider using a PR agency to help you promote your book or did you prefer the DIY route?

PR agency

Were finding reviews a top priority for you and, if yes, how did you approach that?

No – we are concentrating on that now

What are your views on social media for marketing your book?

It’s essential

What social media has worked best for you?

Facebook, linkedin, twitter

Did you write a press release and do you think it worked for you?

We did but no takers

Did you revamp your author’s page at Amazon in any way to prepare for the launch (https://authorcentral.amazon.com/)?

N0

Did you have other books you offered for free in order to help sell your present book?

no

Did you set up booksignings and, if so, how did that work for you?

No due to covid

Did you create a book trailer? 

YES WE HAVE 7 of them

Link to book trailer (if any):       TRAILER 1
                                                TRAILER 2
                                                TRAILER 3
                                                TRAILER 4
                                                TRAILER 5
                                                TRAILER 6
                                                TRAILER 7


Did you time your book launch around a certain holiday?

no


What was the best money you ever spent on your book launch?

Combining with a charity

Any tips for those authors wanting to set up a successful book launch?

The most important thing is to realize a book launch is about putting your best foot. Forward. Be flexible. Change when things change. We had to do a virtual launch because a physical launch was not possible.

Think outside the box.

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