Book Launch Q&A: DS Johnson, Author of 'Realms of Edenocht Descendants and Heirs' @pumpupyourbook


As a little girl, DS Johnson thought she was dumb. In the first, second, and third grades she was in the ‘Resource’ program or ‘Chapter 8’ as it is also called. Even though she was then put in the regular class, and she was such a young age when she had caught up with the other students, she knew within herself all too well by then, she was not a smart child. All the way through high school this girl struggled. She graduated with a glorious 2.9. Yes, it was heart breaking for those little numbers to reflect the great struggle and all the efforts she had put forth.

She went on to start beauty school, figuring she wasn’t college material. Suddenly, she learned that she wasn’t dumb after all. She was what is called a kinesthetic learner or ‘hands on’ learner. She LOVED it. She went on to do very well, for many years. Until, life got complicated. She had five children, a husband, and a disabled mother who now required constant care. While contemplating how to earn a little bit of extra income, now that doing hair wasn’t an option, a thought came to her.

‘Write a book’ it said.

She replied by looking around and with her finger pointing at herself, and said,
“Who me? I graduated high school with a 2.9 remember?”

The little thought came again, “Yes, you. Write a book.”

It so happened, that she told her younger sister a bedtime story almost every night as a child and had been telling her children nighttime stories for most of their lives, so she did. It took five years to learn from the internet, a few writing classes, some great blogs, a lot of practice, one very good editor and the awesome support of her family. But she did it. DS has a wonderful adaption of the intricately detailed structure of role playing games mixed with the vivid descriptions of the fantasy genre to create a unique world of elemental magic, wizards, sorcery and quest filled adventure unlike any adventure you have seen before.

Her latest book is the action adventure fantasy, Realms of Edenocht Descendants and Heirs.

Website: www.dsjohnsonbooks.com




After your book was released, what was the first thing you did when getting ready for your book launch?

I began searching for qualified sources of public relations to begin a marketing strategy. I was led to Pump Up Your Books in which I decided to invest in.

After that, what was your next step?

Did you do anything different to spice up your website in lieu of your upcoming book release?

Did you ever consider using a PR agency to help you promote your book or did you prefer the DIY route?

I am considering all options as to the best way to ensure the success of my book, however as of yet I have not hired a PR agency to help promote my book.

Were finding reviews a top priority for you and, if yes, how did you approach that?

Reviews are a very high priority for me in which I have reached out to Pump Up Your Books as my avenue to gain reviews and visibility.

What are your views on social media for marketing your book?

I am in favor of a balanced approach to using social media as a way of marketing, however I respect the time and space individuals create with their social media and hope that advertising and referral based programs are effective without being overbearing.

What social media has worked best for you? 

I don’t know if I have enough track record to say indefinitely, but the only social media that I have used is Facebook, so I would say that is what I would be able to base any success on.

Did you write a press release and do you think it worked for you?

I have not written a press release. I have heard mixed feelings as to whether they are effective or not, but I personally do not have any evidence to speak of.

Did you revamp your author’s page at Amazon in any way to prepare for the launch (https://authorcentral.amazon.com/)?

I have not entirely revamped my author page, however, I did visit it again and ensure it is accurate as to what information I do have on it. I know that I could be much better at making it stand out more, however I am lacking in just what to put on there and what to say.

Did you have other books you offered for free in order to help sell your present book?

I have not run any promotions with this new book, but I would definitely consider doing so if it would be of a benefit.

Did you set up booksignings and, if so, how did that work for you?

I have not, I would love to, but again I don’t know where to start.

Did you create a book trailer?
I have not yet, but I have been thinking I should start one.

Did you time your book launch around a certain holiday?

No

Any tips for those authors wanting to set up a successful book launch?

I wish I had a gold nugget to offer, but I think the best I can offer is, be patient, there is so much to learn and know that there will always be something else you could do. Keep doing something and moving forward and things will line up when they are supposed to.





Shaz, Edenocht's forbidden War Wizard, his elemental mage Serin and, miniature warriors, the Minca begin their unsurmountable task of securing the ancient artifacts, the Sev-Rin-Ac-Lava. Their first task of finding the sheath to the sword Shaz already has, takes them to the realm of their friends the Minca. The companions find themselves in a world torn open by earthquakes and melted earth as the evil Necromancer Semias Trevelis re-incarnates an ancient Runecaster to remake one of the ancient artifacts. The only hope in closing the torn and scorched realm is with the help of the two remaining descendants of the original mages of old, but Shaz doesn't even know about them, to begin with, let alone who they are or how to find them. Riddick, the Earth Sage, is deep in his own dilemma of figuring out his powers and the appearance of new Islands in the Turbulent Reef, is thrust from one realm to another until he meets back up with Shaz and the others. Can Shaz and his friends outsmart the cosmic powers at play and bring together the elements once again or will there be a ripple of desolation across the planet?

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